HOOTERS vs. BOO BEES

Posted April 02, 2006, in Clients, Clock Tower Law Group, Trademark Law, Worst Practices by @ErikJHeels (permalink: http://erikjheels.com/?p=535)

Are these trademarks likely to cause confusion?

One of my clients, BzzAgent (http://www.bzzagent.com/), has a bee logo for a trademark, and I monitor that trademark at the USPTO, alerting BzzAgent when any confusingly similar bee logos are filed or published.

On Friday, I found this trademark for BOO BEES (http://tarr.uspto.gov/servlet/tarr?regser=serial&entry=76621016).

Compare this to the trademark for HOOTERS (http://tarr.uspto.gov/servlet/tarr?regser=serial&entry=73464115).

Are these trademarks likely to cause confusion? Both are for restaurant services and both are (ahem) suggestive. Discuss.

[In the spirit of full disclosure, BzzAgent is/was a client of Clock Tower Law Group and is mentioned and/or linked in this article.]


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